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HELP YOUR CHILD DISCOVER
THEIR FUTURE IN THE SKILLED TRADES

As a parent, you play a vital role in helping your student uncover their talents and shape their future. Encourage them to explore hands-on learning through Career and Technical Education (CTE) classes, industry-led events, and internships that align with their natural interests. Use your insight into their strengths to spark meaningful conversations about career options in the trades, available training pathways, and the benefits of apprenticeships.

Supporting your student in enrolling in a variety of CTE courses throughout middle and high school allows them to gain real-world skills, earn industry-recognized certifications, and uncover passions they may not yet know they have. With your guidance and encouragement, you can open the door to high-paying, high-demand careers in the construction industry—without the burden of student debt.

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FOR PARENTS

THE OPPORTUNITY

A Better Path to a Great Career
College isn’t the only road to success.

With a nationwide shortage of skilled workers, especially in construction, students today have a unique opportunity to launch high-paying, meaningful careers—without the burden of student loans. Across the country the construction industry is in urgent need of new talent, with hundreds of thousands of positions unfilled.

Through apprenticeship programs and hands-on training, students can start earning a paycheck right after high school while learning valuable skills on the job. Many of these programs are supported by employers and unions that offer competitive wages, benefits, and long-term career growth.

The skilled trades offer more than just job security—they provide purpose, pride, and the chance to build something lasting. From entry-level roles to leadership positions and even owning a business one day, the path forward in the trades is full of opportunity. A career in construction is not just a job—it’s a future worth building.

EXPLORE OPTIONS

IT BEGINS WITH YOU

Support Exploration Through Career and Technical Education

Across North America, students have access to a growing number of Career and Technical Education (CTE) courses that introduce them to real-world skills in the trades. Many high schools even offer dual credit opportunities, letting students earn both high school and college credits while preparing for a rewarding career.

As a parent or guardian, your encouragement matters. Take time to explore pre-apprenticeship programs, union training centers, and community colleges that offer hands-on instruction in high-demand fields like welding, electrical, ironwork, heavy equipment operation, and more. These programs provide your student with real skills, real credentials, and a real head start on a career—with no student debt.

By helping your child tap into these opportunities, you’re not just guiding them toward a job—you’re helping them build a future.

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